Top 10 SEO Agencies For Law Firms In New York City

Search Engine Optimization is an effective way to improve your law firm’s website traffic. However, did you know that a law firm’s SEO is distinct and unique from the SEO suite used by other companies?

A good SEO strategy can help you bring traffic and establish your brand’s fame in the closed or wide circuit. 

As a law firm, you can’t generate demand through marketing in a spontaneous way. In other words, people would only need a law firm when they are in a situation requiring legal intervention.

So, what does SEO do for your law firm? 

It creates contact with potential clients. Therefore, the people who need legal help will primarily contact your firm. You can catch them when they need a genuine legal marketing agency.

The bottom line is that you want to be at the top of the list when clients search for lawyers around them. Helpful SEO services allow you to stand out and make an impression.

What Is SEO For Law Firms?

Search Engine Marketing is a technique used in digital marketing. But why do 44% of B2B and B2C companies use SEO techniques for brand promotions and improving ROI?

Firstly, search engines like Google use an algorithm to decide which pages to display at the top of the list. The priority is reserved for the content that comes from high authority sites. 

However, the quality of SEO also matters. The right keywords, links, and content plan can also boost your SERP ranking on Google.

How Does SEO Help?

It optimizes pages to meet the criteria that search algorithms look for. This can be done by using effective search volume keywords, backlinking, cross-linking, and adjusting the content’s length, structure, and tonality.

A common question is: How much time does SEO need to make your brand stand out?

If it’s a law firm we are talking about, organic SEO might take around 6 months to improve your search engine results. 

If you are not into the highly competitive legal areas, it might take as little as 3 months, also. In 12 months, you can also see a difference in your ROI.

Top 10 Law Firm SEO Agency In New York

To help you search for the best law marketing SEO agencies for your practice, let’s check out the top brands you may consider:

1. On The Map Marketing

Rating: 4/5

• Price: $2500 – 15,000 each month 

• Action Areas: personal injury, insurance, workers’ compensation, IP laws, Immigration laws (visas, family immigration, diversity visa, naturalization), bankruptcy (negligence, tort), estate planning, criminal defense, Cases on The Insurance & Reinsurance Laws and Regulations, etc.

On The Map Marketing is a full-stack digital marketing company for law agencies in New York. Experienced marketers mainly use channels like SEO services, web design, and content to target the mentioned areas.

These are the pivotal services that a multi-niche law firm needs. Firstly, people need to know the services that accompany the offers in detail. That’s where the three elements come in.

In addition to these areas, On The Map Marketing offers PPC advertising, which is instrumental in improving ROI over time. The top influencer marketing agencies have the same or similar services on offer.

What are the imminent changes you may see when you board the experts of OTMM? Firstly, you will see a rapid change in your brand’s online visibility. 

Followed by better lead generation, faster load time, and better UX. Moreover, you get optimized content to make your content rank in the SERP section of the Google search page.

2. Viacon 

Rating: 4.9/5

• Price: No minimum price point; negotiable

• Action Areas: personal injury, legal consultation, family law, pet law, negligence and tort law, real estate regulations, drug abuse law, and general legal consultation.

Viacon is a reputable SEO firm that delivers assured results for law firms seeking to establish a strong brand through effective SEO services.

The standout factors that compel users to choose Viacon are high-quality content, assured link building, website optimization, consultancy, and marketing guide for start-up law firms in New York.

The best part about Viacon is that their services are results-backed. You can refer to the client testimonials for additional information. What clients particularly like about Viacon is that our qualified SEO experts provide the hands-on consultancy and guidance.

3. LawRank

Rating: 4.4/5

• Price: Upto $20,000 every month 

• Action Areas: personal injury, criminal issues, family and immigration law, estate and probate cases, employment law, general legal consultation, and Company Workers’ Compensation, among others.

LawRank is one of the most reputable SEO service agencies in New York. Their services are customized and usually come with affordable packages.

The company focuses on organic link building, Google Business profile optimization, and local SEO. 

This suite of services is pivotal for a New York-based law business, which already has 1279 law firms. Without good local SEO techniques, standing out from the crowd would be impossible.

4. iLawyer Marketing

Rating: 4/5

• Price: Services start from $3,000 every month.

• Action Areas: personal injury from intentional acts, negligence, tort cases, unintentional acts, coincidental acts, third-party acts, etc.

iLawyer Marketing is a specialist that helps personal injury attorneys and law firms make a statement in the New York legal scene. 

The company’s best part is that it has professionals with proven expertise in local SEO, business profile development, management, and optimization on Google.

How does iLawyer Marketing ensure the best SEO results for the clients?

Firstly, they are a niche-focused SEO agency that specializes in serving personal injury firms only. Besides, they stay on top of the rankings by focusing on how Google’s algorithm works for the personal injury firms in New York. 

Secondly, their experts have mastered the art of using data-driven techniques to steal the best keywords and backlinks, which helps personal injury law firms stand out.

Thirdly, their services are not highly priced. This affordability enables startup law firms and individual attorneys to establish a strong brand through their utility SEO services.

5. BluShark Digital

Rating: 4.6/5

• Price: Services start from $2,500/month; costs are usually negotiable 

• Action Areas: personal injury, insurance claims, workers’ compensation, intellectual property laws, Divorce, Custody, bankruptcy (negligence, tort), estate planning, criminal defense, Cases on insurance and reinsurance laws and Regulations, etc.

BluShark has substantial knowledge about legal practices in New York. It’s no wonder they have a legal consultation team to support their SEO experts.

They are clinically focused on the four key components of effective SEO practices: technical optimization, premium content, high-authority link building, and local optimization. These are needed for better visibility.

The primary goal of BluShark is to assist law firms in New York in establishing a strong presence in the competitive landscape.

They’re not only focused on your visibility or website health. BluSHark ensures that your client traffic improves over time. It makes them one of the few brands that convert leads into assured signed cases.

More Premium SEO Brands Helping Law Firms In New York

In addition to these 5 SEO companies with exclusive services and premium approaches, here’s a list of more promising agencies. They are equally effective and have proven track records to back their claims.

Name of The Agency	Rating	Services Offered	USPs	Prices
Rankings.io	5 out of 5 on Google	Core legal areas include criminal law, family law, liability, negligence, tort, immigration, and Divorce.	All-round SEO focus, including better brand visibility, local rankings, and ROI growth	Expensive
Custom Legal Marketing	5 out of 7 on Google	personal injury, legal consultation, family law, pet law, negligence and tort law, real estate regulations, drug abuse law, general legal consultation	Local SEO, PPC, Measurable ROI growth	Various options to choose from; starts at $2,500
Stellar SEO	5 out of 14 on Clutch Rating	Multi niche	Guaranteed SERP ranking, better sales growth	Multiple options to choose from; starts at $2,500
Legal Guardian	5 out of 5 on Clutch Rating	Mainly Family law, personal injury, and criminal law	Local SEO, website design, PPC	Multiple options to choose from; starts at $3,00
9Sail	5 out of 24 on Google	Criminal cases, personal lawsuits, tort and negligence, multi-niche litigation experts	SERP rankings, content marketing, website design	Expensive

How To Choose An Ideal SEO Agency For Your Law Firm? 

Didn’t like any of the law firms on our page? Here’s a guide to selecting the best law firm SEO agencies if you are up to exploring the market independently.

Firstly, check out firms that emphasize vanity metrics. However, it is also important to choose an agency with a proven track record. 

Lastly, filter agencies based on their ability to work with individual attorneys in your firm. I hope you will find what you require!